Светлый фон

4. Manjoo, «The Television.»

5. Berman, «А1 Gets Down.»

6. Ashley Highfield, «TV's Tipping Point: Why the Digital Revolution Is Only Just Beginning,» October 7, 2003, Paidcontent.org, http://www.paidcontent. org/stories/ashleyrts.shtml.

7. “BBC Opens TV Listings for Remix,“ BBC Online, July 23, 2005, http:// news.bbc.co.uk/1/hi/technology/4707187.stm.

8. W. Russell Neuman, The Future of the Mass Audience (Cambridge, U. K.: Cambridge University Press, 1991), p. 54.

9. Ibid., pp. 8–9.

10. Betsy Frank, “Changing Media, Changing Audiences,“ MIT Communications Forum, April 1,2004, http://web.mit.edu/comm-forum/forums/chang-ing_audiences.html.

11. George Gilder, Life after Television: The Coming Transformation of Media a American Life (New York: W.W. Norton, 1994), p. 66.

12. Ibid., p. 68.

13. Marshall Sella, “The Remote Controllers,“ New York Times, October 20,

2002.

14. Henryjenkins, Textual Poachers: Television Fans and Participator/ Cult (New York: Routledge, 1991).

15. Марсия Алиас, интервью с автором по электронной почте, конец

2003.

16. Kimberly М. De Vries,“ A Tart Point of View: Buildinga Community of Resistance Online,“ presented at Mediain Transition 2: Globalization and Convergence, MIT, Cambridge, Mass., May 10–12, 2002.

17. Цитаты в этом параграфе заимствованы из Warren Ellis, «Global Frequency: An Introduction,» http://www.warrenellis.com/gf.html.

18. Howard Rheingold, Smart Mobs: The Next Social Revolution (New York: Basic Books, 2003), p. xii.

19. Cory Doctorow, Down and Out in the Magic Kingdom (New York: Tor, 2003).

20. All information and quotes in this paragraph taken from Michael Gebb, “Rejected T V Pilot Thrives on P2P,“ Wired News, June 27, 2005, http://www. wired.com/news/digiwood/0.1412.67986.00.html.

21. Chris Anderson, “The Long Tail,“ Wired, October 2004, http://www. wired.com/wired/archive/12.10/tail.html?pg=3&topic=tail&topic_set.